I’m ready to give my online store a quick yet meaningful facelift. On a lean budget, I need a compact full-brand identity refresh—think a clean new logo, updated color palette, and typography guidelines that set the tone for everything that follows. Once the starter brand kit is locked in, I want that look carried onto the site: • Surface every product category/collections that already exists in the back end—electronics, clothing, home goods, and any others—so shoppers can find them instantly from the front end. • Revamp the landing page copy, swap in fresh images and banners, and sharpen the call-to-action buttons so they’re impossible to miss. • Ensure the page is fully responsive and loads smoothly on mobile, tablet, and desktop. Please focus on delivering: 1. A lightweight style guide (logo files, color codes, font choices). 2. A simple mock-up or prototype of the new landing page showing the updated sections and navigation. 3. Clear notes or instructions my developer can follow to apply the changes site-wide. If you’re comfortable turning big ideas into a streamlined, budget-friendly package, I’m eager to get started.