I need a complete Shopify store built from scratch so I can launch my products online with confidence. The job covers everything from setting up the account and configuring the back-end to designing a clean, conversion-focused front-end that looks great on mobile and desktop alike. Key deliverables: • Theme selection or custom design tailored to my brand • Product catalogue and variant setup (initial range is 20-30 items) • Secure payment gateway and shipping rules configured for my target regions • Essential apps installed and tuned (reviews, abandoned-cart recovery, basic SEO) • Speed optimisation, on-page SEO fundamentals, and Google Analytics connection • A brief hand-over session so I understand how to manage orders, add products, and run promotions Please use best-practice Shopify tools and keep the codebase clean—no hard-coding that blocks future updates. Once the site is live and tested, I’ll sign off the project.