I’m launching a new online store and need an experienced Shopify developer to turn my product vision into a fully functional, conversion-focused website. Scope of work • Set up a fresh Shopify store, configure core settings, and connect a custom domain. • Customize a responsive theme so it reflects my brand’s colors, typography, and imagery. • Build intuitive product collections, filters, and search so shoppers can quickly find what they need. • Integrate secure payment gateways (Shopify Payments plus PayPal) and standard shipping zones/rates. • Add essential sales features: discount codes, abandoned-cart emails, and basic SEO settings. • Ensure pages load fast on mobile and desktop, with clean Liquid code and minimal third-party bloat. • Test—from checkout through confirmation emails—to verify everything works before launch, then provide a concise hand-off guide so I can manage day-to-day updates. I already have product photos and copy ready; you’ll just need to drop them in while building. If you’ve previously delivered polished Shopify stores in the 10–50 product range, I’d love to see examples.