I want to launch a brand-new Shopify store and need the entire storefront built from the ground up. There is no existing store to update, so every element—from selecting and customising a theme to publishing the final live site—has to be created fresh. The work includes: • Recommending a fast, modern Shopify theme that suits a lifestyle-product brand. • Customising colours, typography and layouts so the storefront feels cohesive and premium. • Building core pages (Home, Collection, Product, About, Contact) with clear navigation and mobile-first styling. • Configuring products, variants, shipping, taxes, payment gateways and essential apps for reviews, email capture and analytics. • Setting up meta titles, descriptions and alt tags so the store is search-ready from day one. • Testing speed, checkout flow and responsiveness before launch, then providing a concise handover guide. If you have a portfolio of Shopify builds that started from scratch and can turn a blank dashboard into a fully functioning, conversion-ready storefront, I would love to see your work and timeline expectations.