Rebrand: GGB.consultancy (Gallant Growth Bureau) — Logo + Micro-Brand System Company (legal): Gallant Growth Bureau Project Management Services LLC Primary brand to design: GGB.consultancy (the full domain is the brand) Division to support: Global Gourmet Brands (our F&B consultancy arm) Industry: Hospitality & restaurant project management/consulting Goal Create a new masterbrand for GGB.consultancy (do not just edit our old restaurant logo). We want a premium, modern identity system that scales from website header to pitch decks and social. The old “DNA with spoon/fork” mark may be referenced subtly only in the division lockup—masterbrand must feel consultancy-first. Scope 1) Masterbrand (primary) Wordmark: GGB.consultancy (domain as brand) Descriptor line (legal): Gallant Growth Bureau Project Management Services LLC Monogram: compact GGB symbol for favicon/app/social One motion-friendly variant: the dot “.” in GGB.consultancy should be usable as a simple animated accent (hand-off notes/GIF ok) 2) Division lockup (secondary) Global Gourmet Brands — a division of Gallant Growth Bureau May include a very minimal utensil/DNA cue; keep it clean and lightweight 3) Quick collateral (apply the logo) Website header mock (light & dark) Email signature Business card (front/back) LinkedIn cover (1584×396) Style Guardrails Tone: Executive, global, quietly luxurious Color: Deep Azure (primary), premium silver (secondary accent), black/white neutrals Type: Geometric/humanist sans for primary (e.g., Montserrat/Inter or similar). Optional elegant serif for taglines. Tagline to use/explore: Plan • Build • Scale (alternates: “From concept to cashflow.” “Consultancy is our last name.”) Technical Requirements Must be crystal-clear at 24px navbar height Provide one-color version for emboss/foil Dev-friendly SVGs (no embedded rasters), plus PNGs (1x/2x/4x), AI/EPS, PDF Color specs: HEX/RGB/CMYK + Pantone Mini brand guide (2–4 pages): spacing, min size, color/mono usage, do’s/don’ts, examples What to Submit (for selection) 3 distinct masterbrand concepts (GGB.consultancy) 1 division lockup per concept (Global Gourmet Brands) Quick mockups: web header, LinkedIn cover, business card Short rationale (3–5 bullets per concept: scalability, legibility, system logic) Portfolio links + confirmation you can deliver all file types and the mini-guide Acceptance Criteria Instant legibility of GGB.consultancy Premium feel with tasteful silver usage; works in mono Cohesive system: masterbrand + division consistency Works on light/dark, print/digital, tiny/large Clean handoff (assets + guide) References Current site: https://ggb.consultancy Old logos provided for context only (do not recycle as-is) Budget & Timeline Fixed price (propose your best). Delivery target: 2 weeks total Week 1: 3 concepts + quick collateral mockups Week 2: Finalization, assets, mini-guide How to Apply Post one strong portfolio link, confirm availability, and briefly outline your process. Bonus if you’ve delivered premium consultancy identities or hospitality brands. Shortlisted designers will be asked for a rapid refinement round before award.