I have an existing website that no longer reflects the quality of my brand, so I need it redesigned rather than built from scratch. The goal is a fresh, modern look and feel that stays true to the current content while improving usability, responsiveness, and load speed on both desktop and mobile. You’ll start with the live site, keep the essential pages and functionality intact, and propose a new visual direction. I’m open to your advice on which sections—homepage, product pages, or even the entire site—will give the best return once refreshed. Key deliverables: • High-fidelity mock-ups in Figma, Adobe XD, or a comparable tool for my approval • Responsive front-end build using HTML5, CSS3, and JavaScript (Bootstrap or Tailwind are welcome) • Seamless deployment over the existing hosting environment, preserving URL structure and SEO Acceptance criteria: a consistent visual language across all pages, error-free navigation, and Core Web Vitals comfortably in the green. When you reply, please share links to a couple of redesign projects you’ve completed and a brief outline of your preferred tech stack. I look forward to working together on this upgrade.