I’m getting ready to launch a new site and want the advertising engine humming before day one. My priority is to drive real sales and lead volume, not vanity metrics, so every step of the setup must be conversion-focused. Here’s the current landscape: I already hold ad accounts on some, but not all, of the platforms we’ll be using. Meta, Google, and TikTok are the three channels I want covered from day one. Wherever an account is missing, you’ll create it, verify it, and make sure billing and permissions are cleanly configured. Key pieces I need handled: • Install and verify pixels (Meta, Google Tag, TikTok) across the entire site, mapping standard events—view content, add-to-cart, initiate checkout, purchase, lead—so reporting stays consistent. • Build conversion campaigns on each platform, including ad groups, audiences, placements, and creative placeholders that can scale once performance data starts rolling in. • Draft initial copy and basic creative concepts; I’ll supply brand assets and approve final versions. • Connect each ad channel to Google Analytics 4 so cross-platform attribution is intact. • Hand me a quick-start dashboard that lets me track cost per purchase/lead in real time. Acceptance criteria 1. All pixels fire correctly on every critical event (verified in real-time testing tools for each platform). 2. At least one live conversion campaign per platform and one retargeting ad set where pixel data exists. 3. Google Analytics real-time view reflects traffic from all three platforms within 24 hours of launch. 4. I receive a concise hand-off doc outlining campaign structure, audiences, and next-step optimization ideas. If you’re fluent with Ads Manager, Google Ads, TikTok Ads Manager, Tag Manager, and GA4, this should be a straightforward engagement.