hobbscarpetcleaning.co.uk loads a little slower than I’d like and I can feel the drop-off on the very first page. The homepage is the sole focus for this job; service pages and the blog can wait until a later phase. I’ve run a couple of basic speed checks myself but never pulled a full audit, so you’ll be starting with only rough numbers—no waterfall charts or Core Web Vitals breakdowns yet. I need you to dig in, generate a proper benchmark, and then bring the loading time down to a level that scores well in Google PageSpeed Insights and GTmetrix. Key things I expect: • A concise before-and-after audit showing current metrics, the changes you made, and the final results. • All front-end tweaks required to cut load time (minifying or deferring scripts, smart caching, compressed or next-gen images, leaner CSS, etc.). • Clear recommendations for anything that can’t be fixed immediately—server-side settings, plugin conflicts, third-party script issues, and so on. Please outline how you normally approach a speed-first optimisation project and roughly how long you’ll need once you have access.