For WingAssistant.com Repeat business highly possible if job is well done. I’d like an experienced performance marketer to take a deep, diagnostic look at my current lead-generation setup. On the paid side I’m running Google Ads and Facebook Ads; on the organic side I’m concentrating on on-page SEO. I want to understand exactly where the leakage is, what can be tightened, and how I can drive a higher volume of qualified leads without unnecessary spend. You will receive access to the ad accounts, Google Analytics, and Search Console. I expect a clear, data-backed report that: • Audits every active Google and Facebook campaign, highlighting wasted spend, bid strategy gaps, ad-copy issues, and conversion-tracking accuracy. • Reviews my key landing pages for on-page SEO factors—keywords, headers, internal links, Core Web Vitals, and schema—tying each observation to its potential impact on lead generation. • Prioritises recommendations with quick wins first, then medium- and long-term actions, so I can implement changes in a logical order. Please include any diagnostic tools you typically use (e.g., SEMrush, Screaming Frog) so I know how you’ll arrive at your insights. Final delivery should be a written report plus an annotated slide deck I can share with stakeholders.