Project Title: Complete SEO Optimization & Performance Enhancement for www.sikkimstays.com (Hotels & Homestays in Sikkim) -Project Description: We are looking for a highly experienced SEO professional or agency with proven expertise in technical SEO, on-page optimization, and off-page strategy to manage the complete SEO setup and performance improvement for our travel and accommodation website www.sikkimstays.com. Sikkim Stays features a collection of hotels, homestays, and local stays across Sikkim, helping guests find the best accommodation options in Gangtok, Pelling, Lachen, Lachung, Zuluk, and other destinations. The goal is to make the website 100% Google-friendly, improve keyword rankings for Sikkim tourism and hotel searches, and build a long-term SEO foundation with measurable results. --- Scope of Work 1. Technical SEO Complete website audit and issue resolution Fix canonical, indexing, sitemap, and robots.txt errors Optimize Core Web Vitals and site loading speed Ensure proper meta titles, descriptions, and structured data (schema) 2. On-Page Optimization Keyword research (targeting hotels, homestays, and Sikkim tourism) Optimize all key landing pages (Home, Hotels, Homestays, Destinations, Packages, Contact) Strengthen internal linking and improve content readability Optimize for mobile SEO and image alt tags 3. Off-Page & Local SEO Build high-quality backlinks (DA 40+ only) with safe white-hat methods Improve Google Business Profile visibility and citation listings Ensure NAP consistency across all directories Develop a sustainable link-building strategy for long-term results 4. Analytics & Reporting Set up and link Google Analytics 4 (GA4) and Search Console Provide monthly reports showing keyword ranking, organic traffic, and visibility growth Track conversions and user behavior --- Requirements Minimum 5+ years SEO experience, ideally with travel, tourism, or hospitality websites Proven record of improving ranking and traffic for hotel/homestay sites Excellent communication, reporting discipline, and transparency Preference to certified professionals or agencies with verified results --- About Us We manage and promote multiple hospitality brands in Sikkim, including Hotel Sagorika and Hotel Zen London House, along with a curated list of homestays and local stays across Sikkim under Sikkim Stays. Our goal is to build strong online visibility for Sikkim’s hospitality network through clean, white-hat SEO practices.