I need a clean, fast WordPress website designed primarily to generate enquiries for our side gate installation service. The homepage should act as a strong lead capture page, clearly explaining what we do and encouraging visitors to request a quote. The overall style should be simple, modern, and conversion-focused, similar to other trade websites where the goal is to get visitors to send an enquiry. A key requirement is that the site must be structured so I can easily create additional service area pages myself (for example: “Side Gates Preston”, “Side Gates Lancaster”, “Side Gates Carlisle”, etc.) without needing coding knowledge. These pages should all follow the same layout template where I can simply duplicate the page and change the text, location name, and photos. Scope • Build the site on WordPress using a lightweight, reliable setup (Gutenberg blocks preferred, but a lightweight builder is acceptable if necessary). • Design a high-converting homepage that acts as a lead generation page with a clear headline, service explanation, photos of completed work, trust signals, and a prominent enquiry form or call-to-action. • Create the main static pages: Home, About, Services, Contact. • Build a reusable page template for service area pages (e.g. “Side Gates Preston”, “Side Gates Lancaster”, etc.). • The template should allow me to easily duplicate pages and change the text, location name, and images while keeping the same design and structure. • Ensure the site is mobile-first, fast loading, and easy to maintain. • Set up an enquiry/contact form that sends submissions directly to our email and includes spam protection. • Implement basic on-page SEO structure (proper headings, alt tags, meta descriptions) so the site can rank for location-based searches like “side gates Preston” or “side gate installation near me.” • Optimise images and ensure the site loads quickly on mobile, tablet, and desktop. Deliverables 1. Fully functional WordPress site ready to launch on our hosting. 2. A reusable service-area page template that I can duplicate to create new location pages myself. 3. Instructions or short documentation showing how to duplicate the template and edit text/images for new locations. 4. One round of revisions after the first version is delivered. The goal is to have a website that is simple, fast, SEO-friendly, and easy for me to expand over time by adding new service areas myself. The service area page must be built as a reusable template or block pattern so I can duplicate it easily for new locations - and I would like you to show me how to do this. If you have experience building lead-generation websites for local trades or construction businesses, please share examples of similar work.