Clinic Brand Awareness PR Campaign

Замовник: AI | Опубліковано: 03.12.2025

I run a healthcare clinic that is ready for broader visibility, and I’d like a seasoned PR specialist to help me get our name consistently featured in reputable online publications. My single, clear objective is to boost brand awareness; this is not about crisis management or a short-term sales push, but about positioning the clinic as a trusted authority people recognise before they even need us. The plan revolves around articles and press releases only—no interviews or sponsored advertorials for now. I will provide our key service lines, unique patient outcomes, and any supporting data you need. You will shape those details into news-worthy stories, craft compelling press releases, pitch them, and secure coverage on high-authority health, wellness, and local news sites. Because online publications are our chosen channel, familiarity with digital outlets such as WebMD, Healthline, regional e-newspapers, and niche medical blogs is essential. If you already maintain journalist contacts in the healthcare space, please highlight that; it will weigh heavily in my selection. Deliverables (fixed and measurable): • A targeted media list with at least 30 relevant online outlets and editor contact details • Two professionally written press releases ready for distribution (approx. 400–500 words each) • Three bylined articles (800–1,000 words) pitched and placed on agreed publications • A placement report summarising live links, audience reach, and any follow-up opportunities Acceptance criteria: articles must be fact-checked, adhere to each outlet’s editorial guidelines, and include backlinks to the clinic site where permissible. Final payment will be released once all agreed placements are live. Timeline is flexible within a six-week window; please outline milestones and expected turnaround in your proposal. I look forward to seeing how you can amplify our voice in the digital health space.