I run a boutique yachting company and our WordPress site must stay fast, secure, and—most importantly—visible at the top of search results. The immediate objective is to improve search-engine ranking, so regular on-page optimisation, technical audits, and content refinement are at the heart of this role. Website maintenance is equally critical: keeping themes and plugins current, managing backups, tightening security, and resolving glitches before they affect visitors. The site sits on a Kinsta server with a staging environment, uses Elementor for layout work, and relies on Yoast for most SEO tasks, so familiarity with those tools (and a bit of HTML/CSS) is expected. Because fresh, authoritative writing keeps our audience returning, I also need someone comfortable creating or improving content—think charter blogs, destination guides, and service pages that naturally weave in our target keywords. Deliverables • Weekly maintenance log covering updates, backups, and performance checks • Monthly SEO report showing ranking movement and next actions • Two new or refreshed content pieces each month aligned with our keyword plan Show me examples of WordPress sites you keep healthy and ranking, outline the tools you prefer, and share a brief note on how you typically measure SEO progress. Begin your proposal with “Yacht is on course” so I know you’ve read every word.