My current WordPress site looks fine but it loads far too slowly. I’d like you to refactor the design with performance as the guiding metric—think lightweight theme structure, clean CSS/JS bundling, smart image handling, and any server-side tweaks that push my Core Web Vitals into the green. Page-to-first-paint is the key KPI, yet I don’t want to sacrifice search visibility while chasing milliseconds. Alongside the speed work, please fold in targeted on-page SEO refinements so every new, streamlined template is also better primed for Google. Specific deliverables • Significantly faster load times, verified through Google PageSpeed Insights or GTmetrix • SEO touch-ups: – Optimize content keywords – Improve site metadata – Enhance internal linking If you’re comfortable working with caching plugins, lightweight frameworks, image CDN solutions, and standard SEO tools like Yoast or Rank Math, let’s talk. I’ll grant staging-site access as soon as we agree on your approach and timeline.