High-End Homepage + Key Components Design Challenge ABOUT US TORS (The Online Recording Studio) is a global online music production company. We have produced thousands of songs for independent singer-songwriters worldwide. Our achievements include: -- Over 300M streams -- International #1 chart positions -- Sync placements on Netflix, Hulu, Amazon Prime and feature films -- A global team of producers, engineers and session musicians We are rebuilding our entire website to reflect the true scale and professionalism of the organisation. CURRENT WEBSITE AND WHY WE ARE REDESIGNING Our current website (https://www.onlinerecordingstudio.com) does not represent who we are today. Key issues include: -- A generic, template-based visual style -- A lack of a premium, high-end identity -- Weak mobile user experience -- Pricing layout that becomes cluttered and unclear on mobile -- Music examples not presented in a modern or engaging way -- An unclear user journey with weak conversion flow -- Inconsistent spacing, hierarchy and typography -- A general failure to communicate that TORS is a serious global organisation We want a complete visual and UX redesign. BRAND COLOURS -- Yellow: #FECD55 -- Black: #000000 -- White: #FFFFFF You may introduce complementary colours, but these three should remain central. WHAT YOU WILL DESIGN FOR STAGE 1 You will design ONE full page and TWO standalone UI components. This allows us to assess your design quality, UX ability and understanding of our brand. Winning designer will be hired to design the full website. FULL HOMEPAGE DESIGN (DESKTOP AND MOBILE) The homepage must immediately present TORS as a premium, credible, global music production company. It should include: -- A strong hero section with headline, subheadline and call to action -- Clear brand positioning -- Major proof points near the top (300M streams, syncs, chart success, global team) -- Three main entry points: Listen to Our Work / How It Works / Pricing -- A small curated preview of 3–6 music tracks -- A simple and clear “How It Works” process -- A short services overview -- Testimonials or artist quotes -- A final call to action: Book a Call Must work beautifully on mobile. PRICING SECTION COMPONENT (NOT THE FULL PAGE) Design only the pricing block that showcases our USP: -- Instrument-based pricing (“from $X per instrument”) This component should: -- Feel modern, clean and premium -- Be easy to understand on mobile -- Have clear visual hierarchy -- Optionally include a “recommended build” example (e.g. typical pop track) -- Lead naturally to a call to action BEFORE/AFTER AUDIO PLAYER COMPONENT Design a standalone UI element that allows users to compare a demo with the final produced version. It should: -- Feel modern and intuitive -- Use an instant toggle or slider -- Work extremely well on mobile -- Feel interactive and premium DESIGN STYLE WE ARE LOOKING FOR -- Premium -- Modern -- Clean -- Strong typography -- Excellent spacing and hierarchy -- Cohesive visual identity -- Subtle motion or micro-interactions -- Artist-first tone -- Not templated -- Not corporate or generic DELIVERABLES FOR STAGE 1 -- Homepage (desktop) -- Homepage (mobile) -- Pricing component -- Before/after audio player component Formats accepted: -- Figma preferred -- XD or Sketch acceptable -- PNG/JPG previews fine for submission HOW WE WILL SELECT FINALISTS (STAGE 2) We will shortlist 2–3 designers based on: -- Overall design quality -- Mobile-first execution -- Clarity and usability of the pricing component -- Elegance and intuitiveness of the audio player -- Ability to express a premium creative identity -- Consistency and attention to detail -- Communication and reliability Shortlisted designers will be PAID to produce: -- The full Pricing Page -- The full Listen to Our Work Page The final winner will then be hired to design the full website. COMMUNICATION POLICY -- We will be active and responsive on the Freelancer message board to answer any questions. -- All communication must remain within Freelancer. -- We will not accept proposals or communication outside of Freelancer. YOU ARE A GREAT FIT IF YOU -- Have experience designing premium creative, agency or music-related websites -- Think mobile-first -- Create clean, modern layouts with excellent hierarchy and typography -- Can design functional UI elements such as audio players -- Build custom design systems rather than templates