My immediate objective is to bring in a steady flow of qualified, Bangalore-based leads through a tightly aligned Google Ads + Meta Ads strategy. I already have an active website and landing page; what I need now is a specialist who can turn that real estate into a lead-generation engine. Scope of work • Build or restructure campaigns on both platforms with precise geo-targeting limited to Bangalore. • Craft compelling ad copy, visuals, extensions, and audience segments that resonate with local intent. • Implement end-to-end conversion tracking—Google Tag Manager, Meta Pixel, phone-call or form-fill tracking—so every rupee spent is tied back to a lead. • Optimise daily for cost-per-lead, search terms, placement, and audience overlap, then scale winning ad sets. • Provide concise weekly performance reports highlighting key metrics, insights, and next-step tweaks. Acceptance criteria A campaign is considered complete once tracking shows accurate attribution, lead volume is growing week-over-week, and CPL meets or beats industry benchmarks for the Bangalore market. If you are comfortable executing the above and can start right away, let’s get the campaigns live and generating leads.