My priority is to move key pages of my website higher in Google’s organic results and keep them there. The assignment starts with a full SEO audit that pinpoints technical issues, content gaps, and off-page weaknesses. From that analysis, I need a clear action plan that details the keywords to target, the on-page changes required, and the link-building or digital PR activities that will make the biggest impact. Once the plan is agreed, each improvement should be implemented, tested, and tracked. Ranking movements, traffic changes, and any technical fixes must be documented in a simple monthly report so I can see exactly what has been done and how performance is trending. Deliverables • Initial site audit with prioritized recommendations • Keyword and competitor analysis focused on Google • Implementation of approved on-page and technical fixes • Authoritative backlinks built in line with best practices • Progress report every four weeks, including ranking and traffic metrics Project success is defined by measurable ranking gains on Google for our agreed target terms within the first three months, backed by transparent reporting throughout the process.