This project centres on launching a clean, modern-minimalist Shopify storefront that showcases five physical products. Everything should feel airy and distraction-free, with crisp typography and generous white space so the merchandise, not the interface, steals the spotlight. Scope • Theme selection or light custom coding to achieve a modern, minimalist aesthetic (no heavy animations, muted colour palette). • Full store configuration—navigation, collections, shipping, taxes, payment gateways and the standard legal pages. • Compelling, SEO-ready product copy for all five items (around 120–150 words each) plus punchy micro-copy where needed. • High-quality, web-optimised imagery: hero banners, lifestyle or flat-lay shots, and any required variant photos. You may edit supplied raw photos or source royalty-free visuals that blend seamlessly with the look. • Mobile responsiveness testing and speed optimisation so pages load swiftly on both desktop and handheld. • Basic analytics, pixel and email capture setup so I can track traffic and start building a list from day one. Acceptance criteria 1. Store passes Shopify’s Theme Check with no critical errors. 2. Google PageSpeed Insight scores 85+ on mobile for the home page. 3. All five products publish with complete descriptions, titles, tags, pricing, and at least three polished images each. 4. Checkout works end-to-end in test mode for both card and alternative payment options. 5. Final hand-off includes a short Loom or PDF guide summarising how to add new products in the same style. Timeline is flexible within two weeks once assets are shared. Let me know what theme you’d propose, any additional apps you feel are essential for this lean catalogue, and a quick outline of your approach to the copy and visuals.