My goal is to turn our quiet LinkedIn company page into a steady source of qualified, sales-ready followers. Everything we publish will be geared toward potential clients and built around valuable industry insights and articles—no fluff, no generic promos. Here’s what I need from you: • Audit and optimise the existing page so it’s instantly clear who we help and why. • Craft a 30-day content calendar packed with insight-driven posts, carousels, and article teasers that spark discussion. • Produce or refine visual assets so each post looks polished and brand-consistent. • Execute safe, organic follower-growth tactics: smart hashtags, thoughtful commenting, and targeted connection outreach that keeps us compliant with LinkedIn rules. • Report weekly on follower numbers, engagement, and, most importantly, how many genuine lead conversations the activity generates. I’ll supply brand guidelines, topic ideas, and quick approvals; you bring the proven LinkedIn growth playbook and the analytics mindset. Steady audience expansion and a measurable uptick in qualified leads after the first month will be how we both know this project is working.