I need a Google Display specialist to set up and continuously optimise a campaign that drives phone inquiries from prospects across the country. The entire focus is on lead generation, so every element—from audience targeting to creative and bidding strategy—should be geared toward getting qualified callers on the line. You’ll be expected to: • Plan and launch a nationwide Display campaign inside Google Ads. • Create or refine visual ads and copy that highlight our call-to-action. • Implement call-tracking so we can attribute every inquiry accurately. • Monitor placements, adjust bids, and refine audiences to improve cost-per-lead. • Send concise weekly reports showing impressions, clicks, calls, and actionable insights. I have an existing Google Ads account ready; if creative assets are needed, let me know what formats and sizes you prefer. Experience with call-only or call-extension strategies is a big plus. Let’s turn Display impressions into real phone conversations.