I’m ready to give my brand a truly individual voice by re-thinking its typography. The logo, colours and illustrations already feel aligned, yet the letterforms themselves still look generic. What I need now is a type system that instantly says “this is us” every time a headline, caption or call-to-action appears. Here’s what I’m after. You’ll analyse the current fonts, then propose a new hierarchy, font pairing and usage rules that make the brand unmistakable across web, social, print and motion. Feel free to suggest custom lettering, subtle tweaks to existing families or a complete switch to something original—what matters is that the result is recognisably ours, legible and consistent with the energy of our visuals. To keep momentum strong I’d like a short discovery call, concept directions, a refinement round and finally a clear set of assets: • Primary and secondary font recommendations (with licenses or sourcing info) • Style guidelines covering sizes, weights, tracking, leading and colour usage • Sample layouts showing headlines, body copy and UI elements in context • Package of working files and a concise PDF style guide When you apply, include a detailed project proposal outlining your approach, timeline and any relevant case studies. Let’s collaborate—wherever you happen to be—and craft typography that makes our brand impossible to overlook.