I need a clean, modern online store that can carry my new clothing brand from launch to scale. The site has to handle a full catalog—shirts, pants, accessories, seasonal drops—and display each item with multiple photos, size charts, and color options. Mobile-first design is crucial; most of my shoppers will browse on phones, so pages must load fast, look sharp, and keep checkout friction-free. I’m flexible on the underlying platform: Shopify, WooCommerce, or Magento are all on the table as long as the end result is easy for me to update without touching code. Core functions should include intuitive product sorting and search, secure payments, real-time inventory tracking, discount codes, and abandoned-cart emails. Features such as customer reviews, wish-lists, and advanced filtering are also welcome if you can implement them cleanly. I will provide branding assets—logo, color palette, fonts—and initial product photography. Your job covers theme setup, custom styling to match my brand guide, configuration of payment and shipping rules, and basic SEO settings so we’re discoverable from day one. Once the build is complete, I’ll need a short hand-over session or video walkthrough so I can manage new products and promotions on my own. Please share links to fashion or lifestyle stores you’ve built that demonstrate strong visual design, smooth UX, and solid performance. I’m ready to get started immediately and aim to have the site live within the next few weeks.